In a move that protestors will be likely to claim as a victory, screenings of Die Another Day at several South Korean cinemas have reportedly been cut back.
The cinemas which reduced the screening frequency of the film are all located in South Korea’s capital, Seoul. However, only 10 of the 50 cinemas actually reduced the screening frequency. Some of the cinemas intend to finish the films playing season soon;
“We have been cutting the number of showings daily, and because of what is currently going on … we have decided to stop playing the movie soon,” said one theater manager.
Die Another Day was released in Korean on December 31, at a time when anti-American sentiments seem rife throughout the country. On Friday North Korea pulled out of the nuclear Non-Proliferation Treaty, a move which hasn’t phased the small group of South Korean students protesting against Die Antoher Day. One film-goer told reporters, “I don’t feel threatened by North Korea’s nuclear program. Rather, I’m proud of North Korea, which has the guts to stand up to the United States”.
Die Another Day reportedly attracted 426,200 to its opening weekend in Korea, where some people no longer believe that “it’s just a film”.
Source: Yahoo News