 Sony Going Global With James Bond Campaign, Massive marketing push for 'Quantum of Solace' |
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Commander RNVR Group: Commanding Officers Enlisted: 26 June 2003 From: New York  |
4 September 2008 - 03:02
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#1
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Now on the CBn main page...
   ---------------------ɹooןɟǝɔuɐp ----------------------------------ǝɥʇ oʇ -----------------------------------------dn uo -------------------------------------------------ǝɯoɔ |
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Commander Group: Veterans Enlisted: 14 October 2005 From: the bottle to the belly! |
4 September 2008 - 18:15
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#2
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Cool. As ridiculous as it may be, I tend to feel a sense of pride when I come across promo material for Bond. I'm tempted to hang about them and observe others' reactions.
Glad to hear Sony is hitting it hard.  |
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Commander Group: Veterans Enlisted: 2 February 2006 From: England; Untited Kingdom. |
4 September 2008 - 18:20
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#3
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Ooooh! Great news. I hope we'll get a few promo reels like we did with Casino Royale!
 I'm Motivated By My Duty! |
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Resigned Group: Discharged Enlisted: 8 April 2008 |
4 September 2008 - 18:25
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#4
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Eh, they should have done like TDK and come up with a creative campaign and not just tie-ins.
McCain sucks and Obama blows. Vote at your own risk.
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Commander Group: Veterans Enlisted: 27 January 2004 From: Cascais, Portugal |
4 September 2008 - 23:48
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#5
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I guess the world is not enough when it comes to promote a Bond movie.
 Member, Society for the Prevention of Cruelty to Timothy Dalton, Daniel Craig, The World is not Enough, For Your Eyes Only, Goldeneye, Famke Janssen, Licence to Kill James Bond: If you can't trust a Swiss banker, then what's the world come to? "I love a drive in the country. Don't you...?" |
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Commander Group: Veterans Enlisted: 24 November 2006 From: Pennsylvania USA |
5 September 2008 - 00:00
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#6
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I was in a Sony Style store when Casino Royale was released & they had a section of the store dedicated to the movie which was cool. Unfortunately, everything was horribly overpriced.
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Sub-Lieutenant Group: Crew Enlisted: 16 February 2006 From: Austria and UK |
7 September 2008 - 14:50
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#7
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Finally Sony organized a 'big' marketing campaign! But it will be not as big as the campaign of TDK which was awesome. Sony releases a TV spot with its products and that may be all!
I'm motivated by my duty.- James Bond in QOS |
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Commander Group: Veterans Enlisted: 2 February 2006 From: England; Untited Kingdom. |
7 September 2008 - 14:53
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#8
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I wonder what they have planned.
I'm Motivated By My Duty! |
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Sub-Lieutenant Group: Crew Enlisted: 23 April 2007 From: Station A, Austria |
7 September 2008 - 15:23
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#9
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I hope they're doing a bigger campaign than for CR!
You don't have to worry about me! - James Bond in QOS |
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Commander Group: Veterans Enlisted: 2 February 2006 From: England; Untited Kingdom. |
7 September 2008 - 15:25
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#10
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As do I. But they're leaving it a little late aren't they?
I'm Motivated By My Duty! |
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Sub-Lieutenant Group: Crew Enlisted: 23 April 2007 From: Station A, Austria |
7 September 2008 - 15:28
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#11
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That's the way Sony it always does! They should start with a campaign when they're releasing the teaser but let's see.
You don't have to worry about me! - James Bond in QOS |
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Lieutenant Group: Crew Enlisted: 7 October 2006 From: The Ohio State University |
7 September 2008 - 15:36
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#12
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As much as you all want to see Bond plastered everywhere, the truth is that you don't need a massive DARK KNIGHT-esque marketing campaign for a Bond film. Sure you can't just throw Craig onto a late night talk show and be done with it, but all you really need are a few commercials and some posters in theatres and the audiences will flock.
 "Jack Wade, CIA." Bond's American contact 1995-1997 |
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Lieutenant Group: Crew Enlisted: 19 July 2008 From: London, England |
7 September 2008 - 15:56
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#13
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QUOTE(Mister E @ 4 September 2008 - 18:25)  Eh, they should have done like TDK and come up with a creative campaign and not just tie-ins. Bond doesn't need the viral marketing that batman needed. If they did, the best time to have opted to use such marketing strategies would have been for CR when the film and Craig were unfairly in doubt. edited - and jack wade is right. Bond is one of if not the biggest movie institution(s) in the history of cinema. Simple awareness of a Bond film about to come out is more than enough to put bums in seats BUT the movie business has changed with, other paties inoled haing a stake and investing their money into the movie, so they want to see things happening. I recall DAD being the first film to hae the moie's budget entirely financed by the movie's multiple sponsors i.e. omega, phillips etc. This post has been edited by double o ego: 7 September 2008 - 16:01 |
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