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Casino Royale Blu-ray DVD Set For Record-Breaking First Week Sales

Cracks the Amazon Top 10 listing

Written by Devin Zydel on 14 Mar, 2007

According to a report from High-Def Digest, the Blu-ray DVD edition of Casino Royale is set for a record-breaking first week of sales for a next-generation disc.

The Blu-ray DVD edition of Daniel Craig’s debut James Bond film cracked the amazon.com top 10 list of the best selling DVDs on 13 March—a first for a high-definition release—peaking at #8 (it is currently in the #9 spot while the standard widescreen edition is at #1).

This backs up predicitions that Casino Royale would score record-breaking overall first week sales for a next generation DVD release. The Departed, which was released last month, is the current record-holder, selling 20,000 units of its Blu-ray edition in the first week.

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Casino Royale is the 21st James Bond 007 film produced by franchise holders Eon Productions. The MGM/Columbia Pictures production began shooting in January and opened on 16 November 2006 in the UK and worldwide starting on 17 November. The world premiere of Casino Royale took place on 14 November in London. The film stars Daniel Craig as James Bond; locations include the Czech Republic, the Bahamas, Italy and the UK.