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  1. 'Quantum' Title Theme 'Another Way To Die' Sparking Speculation

    By Devin Zydel on 2008-07-30

    Yesterday’s announcement naming Jack White and Alicia Keys as the performers of the Quantum of Solace title song, ‘Another Way To Die’, has sparked a flurry of discussion amongst James Bond fans.

    Jack White

    Jack White

    Alicia Keys

    Alicia Keys

    Being the first duet in the history of the 007 films, the theme is sure to draw even more attention than usual.

    Bond fans and critics have started to voice their opinion on the selection of White and Keys for the job. Ajay Chowdhury, editor of the Kiss Kiss Bang Bang magazine said the choice was not a complete surprise.

    ‘As usual, the producers have done what was not quite expected,’ he stated. ‘They could have gone for a Bassey-type or Duffy-type–pretty bog-standard Bond stuff–but I think they’re one step ahead of the curve with their choice.’

    ‘I think it’s an incredibly exciting, intriguing choice.’

    The Scotsman film critic Alistair Harkness wasn’t so sure. ‘Generally, the most recent ones have been really bad, so made no impression on the film,’ he said.

    Madonna’s ‘Die Another Day’ was probably the worst one ever. It’s the old tunes, the likes of ‘Goldfinger’ and ‘The Spy Who Loved Me’, which are generally most memorable.’

    He added: ‘[The title song] can have an impact on the film itself: the classic Bond film starts with an action scene, then you go into an elaborate opening credit and song, which help set the mood for the rest of the movie. If it’s bad, then it detracts from that.’

    Young Bond author Charlie Higson also spoke about the song, stating that there hasn’t been a classic Bond theme in quite a while. ‘There were five or six of them that were really fantastic in the early days, like ‘Diamonds Are Forever’, ‘Goldfinger’ and ‘You Only Live Twice’, but I don’t think there’s been a true classic since ‘Nobody Does It Better’ for The Spy Who Loved Me [in 1977].’

    ‘This pairing [of White and Keys] doesn’t sound that thrilling to me, but let’s not judge it before we’ve heard it. Think what they all said about Daniel Craig and look how good he turned out to be.’

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